OLIVE & CHAIN FINE JEWELRY @oliveandchain
Art Direction, Social Media Management and Strategy, Content Creation, Community management, Photoshoot Production, Photoshoot design, Styling.
The Challenge:
Olive and Chain is an independent fine jewelry brand that needed a creative director and marketing partner to build its visual identity, grow its audience from the ground up, and produce the kind of elevated content that could compete with established jewelry brands.
What I Did:
Over nearly four years I have served as the brand's Art Director and sole creative force, directing every photo and video shoot from concept through execution, styling all product and lifestyle content, and managing the full social media presence. I built the brand's Instagram from 2,300 to 12,586 followers, a 447% increase, while maintaining the elevated aesthetic the brand required. Every image, campaign, and piece of content you see from Olive and Chain has been conceived, directed, and produced by me.
See full results and metrics here. www.annoramarino.com/metrics